Misfit Genius is an independent creative collective on a mission to help purpose-driven people build mission-driven brands with impactful products and services.
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Because creatives… create. Creatives are born with a purpose to turn thoughts into reality. The vision in our head resonates in our soul and compels our feet to move and our hands to build. Like you we are entrepreneurs and our purpose is to create for ourselves and others.
We understand the odds are not in our favor, but we are willing to take the risk. Only 3.5% of the graphic design industry looks like us, so our purpose goes beyond building brands. We are here to change narratives.
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Through strategy, design, and the medium of photography we help people like you build brands that reach individuals seeking more than just a packaged good or service - individuals seeking a brand that speaks to who they are and inspires them to become who they are meant to be.
The name represents the growth process. It is ultimately a paradox meant to challenge our perceptions. In addition, it is also a captivating statement that on the surface sounds absurd, but one cannot be a Genius without essentially being a Misfit.
embrace the misfit. Become the Genius.
SEE OUR WORK.
The Misfit showcases our original concepts. The Genius highlights our client based work.
Services
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